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Audio investment to pay-off, say PSL

Infrastructure News
14 February 2018

BASINGSTOKE-BASED Performance Sound & Light Ltd, part of PSL Media Group, (PSL) has invested over £100,000 in new audio systems to supply its festival clients in 2018, and expects to work with about 20 events in the coming season.

Technical director Adam Hornblow says the company has purchased significant quantities of Evo 7 by the manufacturer Funktion-One, for events and stages ranging from 2,000 capacity to 20,000.

“We’ve tried to create our own gap in the market by finding clients who want to deliver more,” says Hornblow. “We want audiences to talk about how they’ve never heard anything so clear and concise, creating viral marketing.”

He says the Evo 7 works with point source technology, rather than the widely-used line array system.

“It’s easier to create a more spatial feel with point source,” Hornblow says. “You can create fantastic stereo imagery and make sure sound goes exactly where you want it. That’s very important for environmental health, as if you don’t keep to noise limits everyone gets very upset.”

Events supplied by PSL include the outdoor Margate Soul Weekend (10,000) and Solstice – Too Damn Glam (1,200), in Southend-on-Sea.

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