THE FORMER general manager of Henley’s Rewind (cap. 40,000), Paul Carey, has launched a new business designed to offer festivals a temporary bar which can be easily customised to suit the theme of an event or sponsor.
Bar-Go uses an adapted shipping container to create a bar space, fitted with systems that allow simple rigging of interior and exterior fittings and décor, and works with branding company Fluro Ltd to create bespoke designs.
“At Rewind I saw a growing need to differentiate from other events and there weren’t many different bar structures out there,” says Carey. “People are tired of the standard marquee set up and want something more creative so I leapt on the idea of creating a modular system which turns a container into any themed
Bar-Go’s first confirmed outing in 2018 is at Wheels and Fins Festival (5,000) in Kent, although Carey says he’s hoping to deploy his first unit twice a month over the summer, aiming to build a second container ready for use by the end of the summer.
He emphasises that the system purely provides a bar venue, while the client – whether a sponsor, festival organiser or concession – runs the bar itself.