FOLLOWING DEMAND for greater sustainability from festivals, including last year’s Drastic on Plastic campaign by the Association of Independent Festivals (AIF), ID&C has launched a new wristband made from recycled plastic bottles.
In addition, it has devised a new locking mechanism for the band made primarily of bamboo, reducing the amount of plastic in the lock by 50 per cent. The new bands are made from woven polyethylene (PET) fabric, sourced from discarded drinks bottles.
ID&C’s Matt Wilkey admits that reducing plastics use overall is the ultimate ambition for festivals. “There is a debate around recycled PET, which can’t be recycled, but in the meantime, the plastic is having another use,” he says. “We’re also making this material into lanyards and recyclable laminates.
“Our challenge is to match durability with environmental concerns. Ultimately, we’re looking at replacing plastic with biodegradable materials.”
He says the company works with 95 per cent of the major festivals in the UK, with capacities ranging from 10,000 to more than 50,000.
“By avoiding single-use plastic and using a recycled alternative, our customers are demonstrating their commitment to the green initiative,” he adds.